And whatever piece of brilliant advice it is that you think you’ve got for your single friend, your daughter, your sister or your colleague – just don’t.
Yet, for some women this is not a situation they chose, but rather one that they’ve ended up in because they’ve made intelligent, honourable choices and behaved with decency and morality towards others.
Many of them have cared for vulnerable family members through their fertile years, have refrained from getting pregnant ‘accidentally’ without a partner’s consent and have worked hard as members of their families, workplaces and communities and have contributed to society as taxpayers.
The week even ends with the annual hopefest that is The Fertility Show at London’s Olympia, an entire exhibition hall filled with stands from fertility clinics and associated industries looking to ‘educate’ (sell to) potential new ‘parents’ (customers).
But what I bet we hear about during the week will be about the many women suffering in silence with a type of infertility so shameful they can hardly bear to talk about it.
Very soon it will be the UK’s third National Fertility Awareness week which is being organised by Infertility Network UK, the British charity which supports those undergoing infertility treatment.